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School Run Mum

I joined the school run brigade in September this year. How can I describe it? I wouldn’t say i’ve qualified to Motherland status just yet, more regression back to new motherhood when you’re trying to remember all the things you’re meant to do just to keep them alive.

School uniform, check. Is it clean, check – brownie point for you for remembering to wash it! Snack, check – books, check – child, check – extra brownie points for being early.

Now i’m sure many of us do this, but I know for me especially because of the nature of my job, I do love to check out what the other mums are wearing and not in a judgemental way, far from it, i’ve rocked up in my husbands tracksuit bottoms for drop off before, who am I to judge. No, i’m just interested in peoples style and if there’s any inspiration on the school run for me to change it up a bit.

I have been asked on a few occasions for ideas on school mum run style and i’ve tried curating a ‘heres my top 3 of xyz’ on a blog, but it just doesn’t work for me. My interests in writing don’t stretch to researching the top 3 macs for school run in the rain. If I see something I like then i’m all about the sharing (find me here), but i’d prefer to share my opinions with you, get conversations going and drop in some of my style ideas along the way.

So, for me there are 5 mum styles out there and we all have our right to those specific styles if that’s what makes us feel good without judgemumt (you see what I did there)

Gym mum – goes without saying that there were always going to be the mums out there that put all the jean mums to shame by dropping the kids off to school on their way to the gym. I have to say there are some mighty fine gym kits out at the moment and if I had any inclination to go to the gym at 9am (I don’t) then the school gates is where i’d be getting my inspo from.

Whilst looking for ‘All The Gear’ to start my yoga journey a while back, these were a couple of my favourite places to go for gym wear

Sweaty Betty or Lulu Lemon

Skinny jeans mum – classic skinny jeans, ankle boots or trainers, barbour jacket and logo sweat of choice (could potentially fall into Insta mum bracket). Always looking well turned out and put together

Now personally skinny jeans are something I have stepped away from although post baby could potentially be back on the cards, but all I would say here is invest, invest, invest! If you’re into your skinny jeans, don’t go cheap and let them sag at the knees. Whistles have a great super skinny in currently and their denim is on point – https://www.whistles.com/women/clothing/jeans/

Insta mum – Shes in the Zara dress, she’s in the logo sweat / T / Top, the white trainers and she’s styling it out like the influencers do whilst totally rocking it. And why the hell not! Being a mum is tough and if it helps to take some inspiration from social media to make yourself feel good without having to think too hard about what to wear then bloody good on you.

These Influencers are doing it for the mums

Dress Like a Mum

Mother of Daughters

The Fashion Lift

Trendy mum – The mum who looks like she doesn’t even have to try. So she’s just wearing jeans and converse, but how does she make it look so effortlessly cool. Even when doing the school run in the rain she nails it! Now I would put these mums into another bracket when it comes to womens fashion of ‘the woman who doesn’t even have to try’. The ones who when they get out of bed they have total bed head, but in a really cool way. Not like me who gets out of bed looking like i’ve been hooked up to frankensteins machine for the night.

If this is somewhere you see yourself, start gradual by adding a funky trainer to your every day look and clashing a pair of socks with them.

I don’t give a shit mum – And this is me. As my brand name depicts, I am all about wearing who you want to be and on the school run, on the days when i’m not working or have somewhere to be, I do opt for cosy. I am the mum that just doesn’t give a shit what she’s wearing and I really don’t. Maybe it’s my age, or the fact i’m comfortable with what I wear, perhaps it’s sheer and utter laziness, who knows, but I make no apologies for how I turn up to school. This is currently helped by the fact it’s cold and so I can hide my pyjama top under my winter coat and just throw some jeans and trainers on (see trendy mum)

Who needs to put on a bra when you’re just going to come home and spend the day writing about the fact you don’t need to wear a bra on the school run or do the housework. My son does love to point out that I am wearing my pyjamas, but I don’t think he’s told anyone at school just yet

If you’re the don’t give a shit mum and fancy stealing hubby’s tracksuit bottoms (see paragraph 3), then I can totally recommend these from Marks & Spencer

Are you a school run mum? Do you have a particular style? Any questions, thoughts, or ideas for an article, i’d love to hear from you. Drop them in the comments below xx

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I need a pocket: a recent shopping session

No pressure then! I mean, there are a lot of clothes that come with pockets, but when we start narrowing down to the style of an item, lets say a dress or a skirt, the colour, the fit, then that’s a whole new ball game and I do love a challenge when it comes to styling women.

meme from Pinterest

I’d like to start sharing with you snippets of work I do when I go on shopping sessions or wardrobe detox’s.  I’m hoping you’ll find it interesting and maybe a little bit witty and lighthearted.  I take my job very seriously and I love what I do, but I think we can all have a bit of fun along the way and fashion should be an extension of your exuberant personality, so why not have some fun writing about it too.

Now, back to pockets.  This was one of the first things my client said to me as we were having a good old rummage through her wardrobe.  I’ve said it before and i’ll keep saying it, this is one of my favourite things when working with new clients.  Your wardrobe is such a personal space whether you love whats in it or not and then you invite me round, I have a good old nose, take everything out, put most / some (delete as appropriate) things back and tell you how to wear your clothes differently, that takes some guts ladies and I’m always grateful to be a part of it.

photo from Pinterest

Anyway, I digress as per usual.  Post detox we set a date to go shopping and my clients requirements amongst other things consisted of clothes she could put on without the need to look in the mirror because she knew they looked good and she felt good, practical because she has a young family and pockets because we all know children get snotty and a tissue to hand is always helpful.

I like to do a pre-shop before we go shopping, so i’m ahead of the game and know which shops we’re going to hit and which brands are going to work for each clients requirements.  It saves time and means we can stay focussed.

We shopped, laughed at some of the pieces I got her to try that didn’t work and to be fair, she was extremely open to trying my suggestions.  I do gage very quickly how far I can push a client in stepping over the line of their comfort zone.  We danced when she loved something and I relished in my glory when she tried something she didn’t like until she put it on, but I knew would suit her down to the ground.  

We grabbed another drink because seriously, all the talking, whipping clothes on and off and laughing is thirsty work, then made our final pit stop for some good fitting, wider than skinny leg jeans.  Question: How do we feel about skinny jeans?  Personally I think they have had their day now and there are some amazing less skinny shapes out there now.  You can really go to town with a good jean in my opinion.

photo from Pinterest

I’ve laid out below some of  her favourite pieces we walked away with and some that didn’t quite work for her, but for one of you would look amazing.  I hope it gives you inspiration to try something new.  Let me know how you get on

Top row- hush, Middle row – Boden, Bottom row – Boden skirt, Max Studio jumpsuit both at John Lewis and Levis ribcage jeans

I never share photos of my clients as for me, I see this as their personal journey, they have allowed me to be a part of it and paid for my time. It’s a big step having someone come along and tell you what you’re wearing is completely wrong for you (bit harsh: it doesn’t actually happen like that) and so I throw myself 100% in to focussing on them and if i’m ever luck enough to work with you, i’d do the same for you. If, however, clients wish for photos to be taken and shared, then I absolutely will.

If you would like to know more about what I do or are interested in having a wardrobe detox of shopping session for yourself, I would love to hear from you. A consultation is free and there’s no pressure to take it any further. You can contact me at wearwhoyouwanttobe@gmail.com

Until next time, Alex x

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How to wear …. a swimsuit

I hope we should all know by now how to put on a swimsuit, but what I mean is, how can we dress it up effortlessly? Like we’ve just got up, rolled out of bed and thrown the first thing that comes to hand on. When really you’ve been up for 2 hours, contemplating everything in your wardrobe, nothing really goes and so you end up settling on something from the dirty wash pile because it doesn’t smell too bad!

I’m a real fusspot when it comes to swimwear and I can never find exactly what I’m after, which even I find an increasingly frustrating trait. It shouldn’t be that hard to find something to sit on the beach in whilst you rotate yourself on the sun bed like a rotisserie chicken to get that perfect tan. I even got stuck in a swimming costume the other week and had to be pulled out of it by a fellow colleague. I thought i’d totally won the jackpot with this find, it was exactly what I was after, but it did not like me and lets just say it all got a bit personal in the changing rooms and me and my colleague now share a bond like Monica and Joey from friends and the jellyfish incident!

For me, the perfect swimwear needs to be able to take you from breakfast, to beach, to pool, to bar, to beach and back again and maybe even sometimes to the evening. Not too much to ask, am I right? It’s not unheard of that I will don a swimsuit for an evening look. Hey, if it works, it works, don’t be shy to try. It’s got to be easy and cool, I don’t like fuss, but I do like fun and with fun comes colour and statement.

BIMBA Y LOLA is a brand that’s pretty new to me. I’d seen them advertised here and there, but never really paid attention until they caught my eye whilst strolling the streets of Kensington and from that a recent bag purchase with 40% off, so thank you for that and a subscription to their online newsletter, which leads me to the following.

They are all over sharks this season, I don’t know if it’s a replacement for the cactus trend, or the pineapple or pug trends, but hey, it works and i’m obsessed.

The above little number caught my eye and I loved how BIMBA Y LOLA styled it up on their site, but obviously that’s way too easy to click, click, click and buy, so I did it my way and I can totally image wearing with some oversized sunglasses and straw/rattan/wicker (delete as appropriate) bag to finish the look off.

https://www.bimbaylola.com/gb_en/sharks-capsule

The shirt is by OYSHO, a sustainable brand specialising in swimwear and beachwear. They’re a European brand, so currently only available to us in the UK online – Linen Short Sleeve Shirt

These gorgeous little sliders are from online boutique Born at Dawn. A super website of a capsule collection of seasonal trends – White Leather Sandals

I’m off to start prepping for my Summer holiday now (actually i’m not, we’re moving to the seaside in a couple of months, so i’ll be packing up the house), but if you love the idea of the simplicity of beach ready outfits for your upcoming holiday and either don’t have the time or the inclination to do so yourself, I can absolutely help. An initial consultation is free and i’m really good at chatting on the phone. Contact me here to start your style journey wearwhoyouwanttobe@gmail.com

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A Personal Styling Experience

It’s always a tricky one when you make contact with someone for the first time that you know nothing about, but when I opened the email from Gemma asking me if I was up for a challenge, I just knew we were going on one hell of a ride.

gemma

I want to take you on our journey, so you get an idea of what having a personal stylist is about. A lot of ladies I speak to find it can be an intimidating experience and are really nervous, but I say if you didn’t want it, you wouldn’t have got in touch in the first place and it’s OK to be a bit nervous, it’s a huge investment in yourself and who has the time to do that, am I right?  Big changes are coming, but lets have some fun along the way.  I promise to be gentle and i’m really lovely

Lets start with an initial consultation.  It gives me a better understanding of why you contacted me and where I think our main focus should be of getting you out of your fashion funk. We get to know each other and you can ask questions and I can find out more about your shopping habits, lifestyle and budget. With Gemma, she was really keen to get to the shops, but we agreed that an hour or so looking through her wardrobe first would probably be a good idea because she wanted a full style transition and I wanted to see what we were starting with.

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Pinterest

The Wardrobe Detox

Gemma had a somewhat eclectic mix in her wardrobe (and I mean that in the kindest of ways) of high street, to higher end to 1950s inspired to a full on original vintage circus Ringmasters Jacket. I’d never seen anything like it and I knew behind the 6th Ted Baker satin floral dress there was a girl who loved fashion just waiting to get out and just like entering Narnia, I had to dig deep and find her.

ringmaster jacket

So we got rid of it all! All the Ted Baker, all the high street, we both agreed it wasn’t her vibe and it had to go.

Here’s an example. She had a wedding coming up and was going to wear a black satin shift dress. When we were talking she didn’t sound inspired or bothered about what she was going to wear. Not OK in my book, after all, this is what I stand for you and you NEED to feel amazing in what you wear, so I hit the pause button and asked her –  pick me an outfit, out of all your clothes if you were going to this wedding right now what would you want to wear, not what you think you should wear, but lets see what’s inside you.  I can tell you it wasn’t Ted Baker!

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Don’t worry, I did leave her with some clothes, but it also enabled me to pull a list together of gaps in her wardrobe which would give us some focus on what we needed to be looking for when we went shopping.

The Shopping Day

We went Vintage. It was never going to be H&M for this butterfly and so off to Brick Lane we went with her budget firmly in my head and her list of wants in my hand we hit the shops … hard!

2qo30r

I pulled out items she wasn’t sure of, but was open to trying, some worked, some didn’t and that’s OK, if you don’t try, how do you know. She pulled out her own items and had her own ideas. I kept her in check with her budget and she totally ran away with it, but hey, that’s her prerogative. We always bought it back to what was in her wardrobe, as after all, at the end of the day, an experience like this although super fun, is always about making your wardrobe work for you and your lifestyle.

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We stopped for lunch and put the world to rights then carried on our way. We found a treasure trove of underground vintage and discovered Gemma has an addiction to jackets. She also discovered life after skinny jeans and the lure of 80’s vintage was particularly high.

After an intense morning of shopping, she went home super happy with her new purchases.

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The Post Shopping Wardrobe Smash

This is where we take your existing clothes and together with your lovely new ones that we shopped for, we pull together new, fun and creative looks. I took photos and created a look book to keep Gemma inspired with ideas of how to mix and match her new wardrobe.  As you can see, Gemma is a bit of a shrinking violet.

We played dress up and Gemma now has a wardrobe that absolutely works for her based on her personality, her lifestyle and her budget. She has rolled with it and we talk all the time still. Now I’m confident in what I wear, I know what I like and how I dress, but she even inspired me to think about shopping more vintage and embracing more of what I want to wear rather than conforming. Even as I have been typing this, she’s been texting me outfit ideas for an immersive dinner experience in London and what she’s going to wear. How amazing is that! That’s the thing about working with me, I got your back even when the experience is over.

This is Gemmas journey. She totally embraced the whole situation and has given me permission to share our story. Yours will be different, but I guarantee it will be fun!

I hope this has given you an insight into what you could get from a styling experience and if working with a personal stylist is something you’re interested in doing, you can get in touch here for a free consultation.  I would love to hear from you.

Until next time

Alex xx

Bikinis, body confidence and lady gardens

Once a month I meet up with an awesome group of women, we have coffee, we put the world to rights and we bounce ideas off each other.  I honestly feel like I’d be lost without them now.

At our latest coffee morning, the girls were asking me if I was still swimming once a week and I proudly confirmed I was.  Which then lead seamlessly onto the topic of swimwear and what to wear if you’re lady garden has been left to grow wild and untamed.

photo from Pinterest

So this is how my latest post transpired …. Using a swim suit to cover your muff because you haven’t tidied since the dark ages. Well you gotta take your inspiration where you can get it right! We did have a couple of strong contenders and a discussion around how we struggle to find good swimwear that we feel is practical enough to hold our bits and pieces in, whilst feeling comfortable and confident. 

photo from archiveimages.com

When I was young I was a really good swimmer, I swam for my school and every Friday night was always at the local pool attempting to chat up the lifeguards!  Fast forward a few (cough) years and I’ve started again, swimming that is, I’m too old, tired and married to chat anyone up now!  I only go once a week, but I’m loving it and I totally lose myself once I get into the swim of things.  BUT I always forget that my lady garden has been left to go wild until I go to put my swimsuit on and by then it’s a bit late to do anything about it.  I attempt to tuck those strays back in as best I can and just think to myself that once I’m in the water no-one will see anyway and it makes me get in much quicker!!! It’s not something I really care about either, I can’t be arsed to maintain down there on a regular basis, I just hope no one has goggles on in the pool!!

We then dipped our toes into body confidence and whether we should wear bikinis to show our children that even though our body’s aren’t perfect (says who?), we shouldn’t be ashamed to wear one even if we ourselves feel uncomfortable …. Here’s my opinion on the subject. ABSO-BLOODY-LUTELY NOT! Firstly, your children love you no matter what.  Secondly, if you don’t feel good in what you wear, they will pick up on those negative nancy vibes and cling to them and thirdly, by wearing what you want to wear / how you want to wear it, be it proudly showcasing those stray pubes, hiding that bush with a skirted swim suit or covering the bare minimum with tiny pieces of triangular material, you are teaching your kids that you don’t have room for judgement from other people no matter your style and embracing your look because of who you are, not what you think you should be.

I’ve scoured t’web and below are some of my stand out muff friendly and not so friendly swimsuits for this coming season. It was interesting to find some small independent brands that are recycling disused fishing nets and turning them into swim wear. This blows my mind and I would love to find out how they do it. They’re actually pretty stunning pieces too and if your taste isn’t the same as mine, click through their websites and see if anything else takes your fancy

Marble are a sustainable and ethical swimwear brand

Auria are a sustainable and ethical swimwear brand

Oysho are an ethical swimwear brand

Batoko are a sustainable and ethical brand

Ohoy are a sustainable and ethical brand

Called the boyleg if you want to find your own style, but these are Boden and come in a range of colours

From &Other Stories, good for covering bingo wings!

One more things before I go. What’s your vibe on swimwear? What do you feel more comfortable in and how confident are you in swimwear and why?

There are ways to hide the areas you’re not comfortable with, it’s just knowing how, so if you struggle with body confidence, how to dress for your shape and feel you would benefit from some style advice, please get in touch. wearwhoyouwanttobe@gmail.com

Be F**king Happy

They say to make changes something big has to impact your life.  At the end of last year I was pumped with ideas on how and where I wanted my business as an image consultant to go, what I wanted for my family, the days out we were going to have, the new experiences we were going to share and the memories we were going to create.  We’d made the decision a long time ago to only have one child and then bam, at the ripe old age of 41 I’m pregnant and I remember feeling like in that grotty M&S toilet as the lurid pink lines appeared in front of my eyes how my world had just been blown apart.

Looking back now I realise how over dramatic I’d been.  There were rows, tears, words of hurt thrown around, but you have to give me a break here, I was so hormonal and then at 8 weeks I lost it.  Just as I was coming to terms with being a new mum again and starting to feel excited about the little life we were going to love and care for, in the blink of an eye it was gone.

I’m not going to dwell on losing my baby, that’s not what this is about, it’s just a lead into my musings. It wasn’t fun, it was pure hell, full of heartache, pain and agony, but my blogs are light hearted and entertaining and they remain to be, but please don’t think for one second that I am OK with what happened, I am not, but they’re my dealings.

I was invited by a friend to join her on a 6 week course on Living a Happier Life, pah! and up until this point I’d been groundhogging (is that a word?), keeping the child alive, attempting to have my own business, bringing in pocket money working in a shop and having enough sex with my husband to keep him at bay.  Turns out, I’m not that happy, but I didn’t realise this until asked the question – What does happiness look like?

Oh my god, what does happiness look like?  It’s a harder question to answer than you first think.  I mean my kid is happy and my husband is happy, so that’s great right, that should make me happy.  And it does to a certain extent, but it doesn’t make me whole.  So now we delve a little deeper and by jove it’s working.

I’d literally forgotten who I was, me, Alex, an independent woman who used to be high on life, always out, the last one off the dance floor, the first one to say yes to a night out.  Now I’m lucky to see 10pm and I’ve swapped my dancing shoes for slippers or trainers.  None of this makes me happy.  OK, OK, so things change when you have a kid and get older, I know this, but I feel like I hit my rock bottom and now I’m on a delightful scenic railway around my life as I reach deep inside and find my happiness again.

I’ve pressed pause on everything whilst I’ve began to figure out what I want, what can I bring to the table and how.  I’m not fucking superwoman and i’m accepting that.  It never used to be OK, I used to give myself little goals at work like how quickly I can get out the online orders and if it’s not done I’ve failed.  How quickly can I answer that text, to the point of pulling the car over if I was driving.  That’s a lot of pressure to put on oneself and for what?  All my ideas sit unread in Notes on my laptop, but now, slowly, I’m getting some wind in my sails again.  I’ve started swimming once a week and have taken up Yoga in my lounge.  Sometimes it’s not pleasant and I don’t want to do it, but I do and sometimes I have a 4 year old shouting Namaste at me or behaving like a puppy whilst I’m downward dogging underneath me, but for these things I’m starting to feel grateful.  I’m doing them.  I may be almost drowning as I hit length 10 and my feet are actually on the floor of the pool as I get to the shallow end, still breast stroking with my arms, but leisurely walking to the end to complete my length and I may be breathing in all the wrong places as I go from forward fold to mountain pose, but I’m doing them.  It’s these little things that are starting to make me happy again.

We’re now 4 weeks into the happiness course (I can’t think or type this without imagining it comes with a scene of skipping through a meadow dressed as a Walton – if this is a look that entices you, get in touch, I’m an image consultant) and my perception of me and of life and what’s important to me has changed immensely.  So although the notes on my laptop remain closed for now, the ideas are beginning to turn over again in my mind and the passion for what comes naturally to me when wanting to support women to feel confident in what they wear is coming back in.  So my point is, sometimes shitty things happen for a reason and it’s OK to press pause and figure out a change in direction, a new way of thinking / behaving, not spending every spare second wishing for someone else’s life on social media.  I’m a huge believer in fate and now I have to begin to create my own destiny!

I always feel I have so much to say and share, it’s one of the many adoring traits my husband fell for in the first place, gob on a stick he used to say, but who wants to hear this shit?  Well, if I’m writing it then maybe some of you out there can relate to it to and hop on your own scenic railway to make sense of your happiness.

Pantomime Style for the 21st Century

It’s panto season!!  And with it comes the Christmas spirit, the singing and dancing, the excitable children screaming at the actors as they pretend not to notice the giant 2 man horse behind them and the brightly coloured over the top costumes.  So with this in mind, I thought we’d get into the spirit of things over at Wear Who You Want To Be and go crazy with some fun and creative outfit inspiration based around 3 of the main characters from such an English yearly tradition.

panto

(image taken from an Independent newspaper article)

I donned my skinny jeans and thigh high boots the other night.  I don’t wear them very often for fear of emanating Vivienne from Pretty Woman, but who am I kidding, Julia Roberts I am not and LA, Essex is not, but all the same, when it’s not something you wear very often, sometimes it can take a while to get comfortable, but it got me slapping my thigh and those creative juices started to flow.

Kicking off in the early 19th century, it’s well known that the hero of a pantomime is played by a female and for reasons unbeknown to me, not that it’s an issue, I think it’s actually a pretty cute look, but they usually end up donning some brocade pantaloons and thigh high boots.  But the hero of my story has upped her game and she’s ready to save the day!

 

Boots, Dress, Bag

And what do hero’s do best?  Save the damsel and my darling, you shall go to the ball.  We’ll add a modern twist to the ball gown in this gorgeous colour block dress by Rotate.

Dress, Bag, Shoes

And finally, I doubt anyone would boo and hiss you in this beauty of an outfit, i’ve incorporated vintage and current trends here.  The baddie is always a spiky little minx and you’ve got to keep your wits about you.  I think this shirt definitely eludes to the idea that the wearer is not to be messed with and on their head be it!  Or off with their head, depending on which panto you are watching.

 

Trousers, Top, Boots

I’d love to see these ideas come to life and I really hope it’s given you some inspiration to express your inner panto character this Christmas season x

 

 

Ganni styles the O.K Corral

When you find a brand you love, you keep on top of knowing what their latest trends are and will always see what they have in store before you go anywhere else.

If you could shop one brand to fill your wardrobe who would it be?  For me, it would have to be Ganni – a Danish brand that encapsulates the quirky with the ease of every day.  Founded in 2000, it’s grown from creating the perfect cashmere sweater to being able to create your seasonal wardrobe every year.

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“With GANNI we wanted to do something different than the typical stereotypes of scandinavian fashion, which when we started were either high-concept Scandi-style or girly-boho. Aiming to create a third alternative, we sought after a more playful and effortless approach to design, that represents how I want to dress and look. Without strict dogmas or rules, but with room for personality, contrasts and experimentation.”– Ditte Reffstrup, Creative Director Ganni

I’ve never been a real fan of high street style – it’s always been a bit too all conforming for me and I like something more playful and less what you’d see everyone else on social media wearing.  I prefer to pay more for one item that I love than spend £100 on a bag of clothes that will last a few months and think I’ve got myself a bargain.  I love how social media has opened up a whole new world of finding these brands that would potentially never have crossed your path and having my mind opened to the new era of Skandi Brands, for me, i’ve found my niche!

I’ve pulled out below my favourite pieces from the season and given you ideas on how to style them.  I hope you find some inspiration to create some great looks from your favourite brand too

Ganni this season has a real Yeeha Wild West feel to it with a feminine twist and a subtle nod to the cowboy.  Fashion should be about having fun and expressing your personality and there’s no getting away from that with this collection

Little house on the prairie goes Skandi!  I adore this dress – I saw it in Liberty’s the other day and the material is gorgeous.  If you can brave a bare leg, a dress with a cowboy boot is such a great look.  Toughen it up with the leather jacket to be a little less Laura Ingalls and a little more Calamity Jane!

These trousers are fab, they don’t really need a lot of fuss as they alone are a statement, but lets have some fun and mix it up a bit.  The brown of the jumper ties in with the leopard print of the trousers and throw on the heel to clash colour and texture. whilst keeping the look feminine and delicate
So simple, but so pretty.  A great going out for dinner with the girls outfit.  Accessorise with a matching green bag and you’re all set
Well that’s Christmas day sorted.  The sparkle of the dress with the comfort of the boot
A total ‘Boss Lady’ in this look.  Tuck the trousers into the jeans and shake those tassels.  You’ll be bossing it all day
It’s really important to me when it comes to fashion is how it impacts the environment and where I can I will always look into the sustainability of a brand.  I am so pleased and relieved that Ganni have implemented a strategy that means they run their business in a sustainable and socially responsible way

One more thing before I go is to let you know where you can get your hands on Ganni in the UK – below i’ve listed some UK Stockists

Liberty’s, Selfridges, Iris Fashion, The Shop at Bluebird

*all photos from the Ganni website

Eco Undies

Did you see the Stacey Dooley documentary a few weeks ago – Fashions Dirty Secret?

Clip – Fashions Dirty Secret (taken from BBC iPlayer – next aired 10 December on BBC 3)

Yep, i’m still banging on about it!  She seems to have lifted the lid on the horrific affects the clothing industry is having towards the decline of our planet and it’s set off a fire in my belly to look into more ethical clothing brands.  I’ve always been a big believer in slower style and as a personal stylist, it’s my passion and job to show you how to make the most of your wardrobe and I truly believe you should love every item you own (even those comfort clothes for slobbing in front of the TV in).

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So, thanks to the influencers and the power of social media, we’re being made more aware of the ethical brands out there, the ones who use organic cotton, who re-work old materials or shop vintage.  But what about our under crackers?  I’m a HUGE believer in the power of good undies.  I actually use my underwear as a way to make myself feel better in situations that make me anxious.  Let me elaborate – for those of you who may not know me (yet), I suffer with anxiety and in situations where I know this is going to be heightened – dentist, aeroplane, train – I’ll don my most fancy undies.  It’s just my little way of being able to tell myself, I may be feeling really crappy on the inside and I may not have dressed in my Sunday best, but damn my undies are good and no one else knows that i’ve slutted it up under my outfit du jour!  It’s a great way to inject your personality into your style and jooj things up a bit.

They are the foundations for your outfit.  There’s no point wearing a top that’s cost you 2 months salary and shoving your boobs into the cheapest / smallest bra that gives you 4 boob!  You want to be investing in those undies as you would your outer garments and leave those greying panties for your period days.

There are small independent underwear brands out there that are both ethical and sexy and i’ve done the hard graft in finding them for you.  These are my top 3 and i’ll definitely be shopping these in the future and saying au revoir to the mainstream high street brands until they get in line and join this new ethical way of life.

Lara Intimates

  • Hand made to order in East London
  • All material is responsibly sourced or reworked from old clothes
  • They use models of all shapes to model the undies online and cater for big boobies
  • Great for your basic and simple styles – what I would call your every day undies

Lara Intimates

Luva Huva

  • You really can have it all – they’re sexy and sustainable
  • There’s absolutely no wastage of material.  The brand make one off limited edition pieces out of leftover material
  • UK designed in Suffolk
  • Materials used consist of Bamboo, Soy, Hemp, Organic Cotton

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Oysho

  • They’re a world wide brand
  • They have started sending out their parcels in recycled packaging
  • They use recycled materials
  • The cotton used to make their clothes is grown from the BCI
  • They pitch at an affordable price point
  • They’re more than just undies – you can pick up some cracking clothes

Oysho

Never one to stick to my guns, there’s one final brand i’d like to shout about too.  Under Protection – it’s a brand I follow on social media, but unfortunately you can’t buy direct from their website as they’re Danish based, but have listed their UK stockists, which i’ve posted here 

All the products used to make their stunning underwear are from recycled products and they have a page dedicated to introducing you to #whomademyclothes – something we should always continue to ask

UP Body

Please do get in touch with your thoughts and comments, I love hearing what you guys have to say.  Or if you’d like to work with me, you can contact me at wearwhoyouwanttobe@gmail.com or you can read more about my bespoke services here

Alex x

You Know When You’re Like Argh ….

It’s that time of year again when the shops start filling up with new trends for the new season and it’s exciting because everything is fresh and new and the lure of a purchase is so tempting.

I’m currently in that phase of getting a few bits in for when the weather turns.  Now believe me, i’m not in a hurry for this, but at the same time I don’t wanna be unprepared and it became apparent to me the other day I am somewhat lacking in the jumper department.

So I did what every good woman and personal shopper does, I’ve blown my budget for the month on everything but a jumper.  I’ve got dresses and jeans (because I don’t have enough jeans …. I do!), a swim suit and a play suit and a rather over the top frilly top from Ganni and why have I done this I hear you cry, surely you should know better ….. It’s the fear, the fear made me do it!!!!

Now when I talk about the fear, i’m not talking a fear of the weather turning or a fear of falling in love with a top at first online site, i’m talking about the fear of losing who you are as a women that moment you become a mum!

When I was pregnant I vowed I wouldn’t change, I wouldn’t take the baby into the shops because that was ‘my time’ and I wouldn’t stop wearing heels.  I even bought myself a pair of 4 inch heels whilst 8 months pregnant.  Tottering around Office was not the most attractive site for other shoppers and even getting myself up off the chair to go to the mirror was almost as challenging as giving birth.

Leopard and D 1

Even now my son is pushing 4, I still struggle with dressing myself.  Which you might find weird considering I make a living out of dressing other women, but i’m good at that, I work to your requirements, not mine.  In my head there is a constant battle between the ‘mum; in me who thinks a t-shirt and jeans uniform is the best way to go, but my god, that’s not me and it isn’t exactly setting the world on fire and the pre mum in me that is still, come on Alex, just get the £200 top, you’ll totally wear it ALL the time’.

Why do we change so much after having a child?  This blog does not have the answer, it was totally metaphorical.  We are still independent women with our own minds, so why shouldn’t we continue to wear what the hell we want?  Should this be an unrealistic outfit of choice if that’s what you want to wear as you push a trolley with a screaming kid in it around Tesco while you try not to lose your shit because you’ve only had 3 hours sleep?  I know right, i’ve already talked myself out of donning the sequinned lame dress I’d got especially for my next shop!!!

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Every time I have a splurge on clothes i’m so drawn to dress like the girl I used to be and you know what, there is absolutely no harm in that.  After all, that’s why I created ‘Wear Who You Want To Be’

So the next time you reach for that practical stained denim shirt that’s hiding behind your neon pink shirt that you haven’t worn because there hasn’t been the right time yet can’t seem to stop stroking whilst sighing and wishing you could wear it, you just put that denim to the back of the wardrobe and you wear that pink shirt with pride and show yourself that’ it is actually OK to still be you.

A quick note before I sign off, you can now shop my blog here

Until next time xx